Definition updated on November 2023

What does Retailer mean?

A retailer is a company or individual that sells products, such as sneakers, directly to the end consumer. Retailers can be brick-and-mortar stores, online marketplaces, or a combination of both. In the sneaker world, retailers are often specialty stores that focus solely on sneakers and streetwear, and they may carry exclusive or limited-edition releases. Examples of sneaker retailers include Solebox, END, BSTN, and Asphaltgold.

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