An iconic design with a brand's emblem visible on the front side of the shoe's or the streetwear item is referred to be the "Box Logo" among the world of sneaker resellers. Box logos are connected to certain exclusive releases and partnerships involving sneaker brands and independent creatives. These limited-edition boxes frequently have distinctive branding or artwork that distinguishes them from other types of packaging. A box logo can significantly increase the value of a sneaker's whole package, increasing its value to enthusiasts and resellers. Box logo editions are therefore in high demand and might fetch a premium price on the resale market.